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Reflections on Reaching $100M and What Comes Next

For almost three decades, Crunchtime has helped restaurant brands of all sizes reach major milestones to grow and succeed. Seeing our customers thrive drives us to do what we do every day.

Now, it’s our turn to share a milestone of our own. We’ve surpassed $100 million in annual revenue, as customers across the globe accelerate the adoption of our products. Who knew crunching numbers could feel this good? 

To our loyal customers, partners, and supporters, thank you for believing in us and being a part of this amazing ride. This milestone is as much yours as it is ours. And to our incredible team behind this success—your hard work and dedication got us here.Seeing a big opportunity to solve the inventory/food cost problem in the restaurant industry, Crunchtime was founded in the mid-90s. Interestingly, in those early days, some of our first customers were big cruise companies— most of which still rely on us decades later. We continued to grow organically until partnering with Battery Ventures to accelerate our innovation.

As we embark on this new era of growth, we’re reflecting on our journey here and looking ahead at what’s still to come.

Here are just a few of our key milestones:

  • 4 out of 5 of the top 50 restaurant brands in the U.S. and more than one-third of the top 500 use our technology to manage food and labor costs while delivering great customer experiences.
  • Over 500 brands are now using Crunchtime solutions across more than 125,000 locations to manage inventory, labor and scheduling, operations execution, and training.
  • Crunchtime added team members worldwide, with employees across three continents and offices in six cities, growing our headcount to 400+.
  • We’ve added to our leadership team with John Raguin as Chief Executive Officer, Andrew Bergen as Chief Customer Officer, and Deanna Swanson as Chief People Officer. 
  • We hosted our largest customer conference in company history, Ops Summit 2023.  
  • Acquisitions of Discoverlink in 2021 (learning/training) and Zenput in 2022 (task management, food safety, field audits), which gave us the opportunity to offer customers a “one-stop shop” of solutions. 


So what’s next?

We’ll further expand internationally while continuing to invest in our products, our customers, and our people as we grow. No matter what challenges restaurants face, we’re steady on our mission of empowering restaurant brands to operate every location like their best location and our vision of being the way restaurant brands keep their operations profitable, their employees engaged, and their customers coming back. 

We’re so incredibly fortunate to be a company that has grown profitability for most of our history and will continue to do so. According to Notion Captial, there are only 160 private SaaS companies globally with more than $100m in revenue. With many restaurants looking to consolidate their tech stack and so much uncertainty throughout the industry, trusting a company with proven stability is a pretty safe bet. Working with a single trusted technology partner that can support most of their strategic operations initiatives gives them a real chance to streamline and simplify their operations.

As we look ahead toward achieving more milestones like this, there is still plenty we want to accomplish for our customers because success is a journey, not a destination. To learn more about our products, visit crunchtime.com/platform-overview .